INFLUENCE

INFLUENCE OF GUIDANCE AND COUNSELING SERVICES ON THE CAREER CHOICE OF FEMALE SECONDARY SCHOOL STUDENTS IN EDO STATE

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The study investigated the Influence of guidance and Counselling Service on the career
choice of female secondary school student in Edo State. To achieve the purpose of the study 5 research questions were raised and answered. The descriptive survey research method was adopted for the study. The sample for the study comprised 150 female students, with 50 students selected from each of the three secondary schools in Egor, redo and Ikpobahoka local government area of Edo state. Data collected was analysed using descriptive statistics, precisely mean and standard deviation. The research instrument used for data collection was a structured questionnaire titled “Influence of Guidance and Counselling Services on Career Choice Questionnaire (IGCSCCQ).” The constructed questionnaire for the study was presented to the project Supervisor to confirm for content validity. The cronbrach Alpha method was used to determine reliability of the instrument. The questionnaire was administered to a group of 20 respondents which were not part of the population. A cronbrach Alpha coefficient Of .832 was obtained, this shows that the instrument was reliable. The study investigate the influence of guidance and Counselling services on the career choice of female secondary school students in Edo state To achieve the purpose of the study 5 research questions were raised and answered. The descriptive survey research method was adopted for the study. The sample for the study comprised 150 female students, with 50 students selected from each of the three secondary schools in Egor, 9 Oredo and Ikpobahoka local government area of Edo state. Data collected was analyzed using descriptive statistics, precisely mean and standard deviation. The research instrument used for data collection was a structured questionnaire titled “Influence of Guidance and Counselling Services on Career Choice Questionnaire (IGCSCCQ).” The constructed questionnaire for the study was presented to the project Supervisor to confirm for content validity. The cronbrach Alpha method was used to determine reliability of the instrument. The questionnaire was administered to a group of 20 respondents which were not part of the population. A cronbrach Alpha coefficient Of was obtained. This shows that the instrument was reliable. The findings revealed that guidance and counselling services play a significant role in improving students’ career awareness and decision-making. Students who received counselling reported greater confidence in choosing career paths aligned with their interests and strengths. Additionally, guidance counsellors were found to be instrumental in providing career information, yet the study identified various challenges affecting the effectiveness of career counselling services, such as a lack of trained counsellors, high student-to- counsellor ratios, and limited career resources. The study recommend that Career guidance should be fully integrated into the secondary school curriculum, with structured counselling sessions held regularly. This will ensure that students receive consistent career guidance rather than occasional counselling sessions.
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THE INFLUENCE OF INNOVATIVE STRATEGIES FOR TEACHING AND LEARNING BUSINESS EDUCATION IN THE 21ST CENTURY

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This research endeavors to investigate the efficacy of innovative teaching and learning strategies in business education, encompassing experiential learning, technology based learning, blended learning and project based learning. A comprehensive mixed- methods approach was employed, incorporating surveys, interviews, and case studies from a diverse range of business education institutions that have successfully implemented innovative strategies. The findings of this study unequivocally demonstrate a positive impact on student learning outcomes, engagement, and employability. Moreover, the research highlights the paramount importance of technology-enabled learning and social responsibility in business education. The results of this study provide invaluable insights for business education institutions, policymakers, and practitioners seeking to innovate and improve teaching and learning in the 21st century. The study's outcomes have significant implications for the development of novel pedagogical approaches, curricular innovations, and technology-enabled learning platforms. Furthermore, the research underscores the need for business education institutions to foster collaborative partnerships with industry stakeholders, ensuring that graduates are equipped with the skills and knowledge requisite to succeed in an increasingly complex and dynamic business environment. By exploring the transformative potential of innovative strategies in business education, this research contributes meaningfully to the ongoing discourse on pedagogical innovation and excellence in teaching and learning. The study's methodology was informed by a comprehensive literature review, which highlighted the limitations of traditional teaching methods in business education. The research design incorporated a mixed-methods approach, combining both qualitative and quantitative data collection and analysis methods. The study's participants consisted of business education institutions and programs that have implemented innovative strategies, as well as industry stakeholders and employers. The findings of the study are presented in a clear and concise manner,with the use of tables.
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INFLUENCE OF SOCIAL MEDIA VIDEO ADVERTISEMENT OF ALWAYS SANITARY PAD ON THE BUYING CULTURE OF UNIBEN STUDENTS

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This study was aimed at investigating the Influence of Social Media Video Advertisement of Always Sanitary Pad on The Buying Culture of UNIBEN Students. The objectives of the study were to determine the extent to which UNIBEN students are exposed to Always sanitary pad video advertisements on social media, examine the influence of Always sanitary pad video advertisements on the buying culture of UNIBEN students and to identify the factors that contribute to the effectiveness of Always sanitary pad video advertisements in influencing the purchasing decisions of UNIBEN students. The study was hinged on the Technology Acceptance Model and the Attitude change Theory. The survey design was used and questionnaire was adopted as the method of data collection with the sample size totaling 138. The findings of the study revealed that UNIBEN students are not frequently exposed to social media video advertisement of Always sanitary pads. Also, it is observed that brand loyalty plays a major role in influencing UNIBEN female students buying culture of sanitary products. Additionally, the majority of female students at UNIBEN believe that the Always sanitary pad social media videos are of high quality and will have a significant impact on their decision to buy. This study recommends that the brand should concentrate on boosting the frequency of video advertisement on platforms that are regularly utilized by students, concentrate on producing interesting and captivating video content which would motivate students to promote the product among their friends, explore the use of strong call to actions in video contents and make the product easily accessible to the students think about providing instructional content on feminine hygiene, health, and empowerment in order to increase the effectiveness of social media video commercials and also use feedback modules as a means of improving the brand.
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THE INFLUENCE OF COMEDY SKITS AS THERAPEUTIC AID AMONG STUDENTS OF THE UNIVERSITY OF BENIN, NIGERIA

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This project assessed the influence of comedy skit as a therapeutic aid among students of the University of Benin. The survey design was adopted for the study with the aid of an 7-item questionnaire administered to 100 respondents purposively selected from the various faculty that makes up University of Benin. Data obtained were analyzed and presented with the aid of Frequency Tables, simple percentages, and Mean Scores. Based on the findings, the researcher concludes that comedy skits are valued for their role in providing entertainment, enhancing moods, offering stress relief, and fostering positive social interactions. The researcher therefore recommends among others that UNIBEN students continue to embrace and enjoy comedy skits for their positive contributions to social interactions, mood elevation, entertainment, and stress relief.
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THE INFLUENCE OF BIG BROTHER NAIJA ON THE READING CULTURE OF STUDENTS IN NIGERIA

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The Study Analyzes The Impact Of Reality Television Show On the reading culture of Nigeria students, Using Big Brother Naija As Case Study. The Objective Was To Access The Popularity Of The Show And Its Impact On student. The Social Construction Theory Is Used As A Theoretical Framework. The Investigation Was Carried Out Within The Ekenwan Campus Of The University Of Benin. Based On The Survey Methodology And Random Sampling Technique, The Questionnaire Was Used For Data Collection. One Hundred (100) Respondent Were Sampled Data Was Analyzed In Simple Percentage And Presented In Tables. Findings Reveals That 87 Percent Respondents Find Big Brother Naija Show Popular Among Nigerian Youth. It Was Also Found That Through Co-Habitation Of Housemates From Different Background, The Show Promotes Cultural/Traditional Tolerance Although Certain Negative Trends Were Identified; Respondents Believe That The Show Has Its Positive Value. The Research Recommends That The Reality Television Show Continue To Air Producers Should Ensure Proper Themes And Sanctions On Wholesome Behavior Amongst Housemates.
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co-supervisor

THE INFLUENCE OF HEALTH BELIEFS ON ADOPTION OF PREVENTIVE HEALTH PRACTICES AMONG ADULTS IN EGOR LOCAL GOVERNMENT AREA, EDO STATE

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Preventive health practices are vital in reducing the burden of communicable and non- communicable diseases. Health beliefs significantly influence individuals’ decisions to adopt these practices. In Nigeria, a gap often exists between awareness and actual adoption due to cultural, spiritual, and socioeconomic factors. This study examined the influence of health beliefs on the adoption of preventive health practices among adults in Egor Local Government Area, Edo State. A descriptive cross-sectional design was employed, and 384 adults were selected through a multistage sampling technique. Structured questionnaires were administered, with 373 valid responses obtained, yielding a 97.1% response rate. Data were analyzed using SPSS version 26.0. Descriptive and inferential statistics summarized socio-demographic characteristics, awareness, adoption levels, and health beliefs. The chi- square test examined the relationship between awareness and adoption. Findings revealed that 93% of respondents had good awareness of preventive health practices, but only 44% demonstrated high adoption, showing a knowledge-practice gap. Among those with poor awareness (7%), adoption was similarly low. The chi-square test (χ² = 6.785, df = 1, p = 0.08) showed no significant relationship between awareness and adoption. However, 63% held favorable health beliefs, and 70% acknowledged that these beliefs influenced their practice adoption, highlighting their mediating role in translating knowledge into behavior. Despite high awareness and positive beliefs, adoption remains suboptimal due to cultural, spiritual, and socioeconomic barriers. Culturally sensitive, community-based interventions, health education, and behavior-focused nursing strategies are essential to bridge the gap. Policies should enhance accessibility and affordability of preventive services. Future research should explore qualitative and longitudinal approaches to understand barriers more deeply.
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co-supervisor

INFLUENCE OF COUNSELLING SERVICES ON THE ADJUSTMENT AND ADAPTATION OF FIRST YEAR UNDERGRADUATE STUDENTS IN THE FACULTY OF EDUCATION UNIVERSITY OF BENIN

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This study examined the Influence of Counselling Services on the Adjustment and Adaptation of First Year Undergraduate Students in the Faculty of Education, University of Benin. Four research questions were raised one was hypothesized. The study employed survey research design. The population of the Study consists of first year undergraduate in faculty of education university of Benin. The sample was drawn using purposive sampling selection in order to select students from different faculties in the university of Benin. 10 students each, from in the Department in the Faculty of Education were used making a total of 150 were used for the research. There were 3 sections in the questionnaire, Section A contained the respondents demography and bio-data, Section B gathered data on respondents prior counselling experience, Section C the effects of counselling on first year students adjustment and adaptation. The instrument was validated by my project supervisor and two other lecturers in the Department Of Educational evaluation and counselling psychology. The findings of this study revealed that first year undergraduate students in the university in the university of Benin have a positive attitude toward counselling, and that counselling is highly effective for first year undergraduate students in the university adjustment and adaptation in the university of Benin. The study recommended that counselling should be enhanced, there should be diverse counselling programmes, there should be a gender-neutral approach, there should be room for student feedback in the university of Benin
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co-supervisor

INFLUENCE OF NUTRITION ON MENTAL DEVELOPMENT OF SCHOOL AGED CHILDREN: A CASE STUDY OF ESAN WEST L. G. A. EDO STATE.

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This study assesses the influence of nutrition on mental development of school aged children in Easan West l. G. A. Edo State. Four research questions were asked and answered during the study using frequencies and percentages. The survey research design was adopted for this study; this is because the data is collected from a sample population with specific characteristics. The population of the study comprised of teacher from junior secondary schools in Esan West Local Government Area of Benin City, Edo State. Out of this population one hundred and fifty (150) sample was selected from the total population using randomly sampling technique. The instrument used to collect data for the study was fifteen items self-structured questionnaire. The instrument for the data collection was personally administered by the researcher to the respondents. The researcher explained to the respondents how to indicate their views on each item. On the basis of the findings made in the study, it was concluded that proper nutrition is a fundamental factor influencing the mental development of school-aged children. Nutritional deficiencies negatively impact cognitive function, academic performance, and overall well-being. The study also established those socioeconomic disparities significantly affect children's access to adequate nutrition, thereby creating an unequal learning environment. The researcher recommends that government and relevant stakeholders should ensure the implementation and sustainability of school feeding programs to provide children with balanced meals that support cognitive development. Also, the researcher recommends that regular nutrition education programs should beborganized to educate parents on the importance of a balanced diet and how to preparebaffordable yet nutritious meals for their children
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co-supervisor

INFLUENCE OF ART EDUCATION ON THE COGNITIVE DEVELOPMENT OF PRIMARY SCHOOL CHILDREN IN EDO STATE.

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The study determined the Influence of Art Education on the Cognitive Development of Primary School Children in Edo state. The descriptive survey research design was used for this study and the sample size from the population coprises of 100 pupils among selected primary schools in oredo local government area of Edo state. The instrument for the study was a well structured questionaire that contained the four research questions that guided this study. The instrument was validated by two experts from the faculty of vocational and technical education and the reliability of the instrument was ensured by using the Cronbach's Alpha reliability computation which yielded a co-efficient index of 0.83. The findings of the study revealed that Art Education positively influenced primary school pupils Cognitive Development, which ebables them to develop pivotal mental abilities that are considered functional for their overall growth and development. The findings also revealed that art education improved or positively influenced their problem- solving skills, critical thinking, memory and attention, which helps them in swift decision making during academic tasks and activities. The study recommended that parents and guardians should encourage their children to take art subjects and classes as a vital aspect of their well rounded education. It also recommended that art sujects should not be given less relevance in various school's timetable schedules.
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co-supervisor

THE INFLUENCE OF TEACHERS STRESS ON SCHOOL EFFECTIVENESS IN PUBLIC SECONDARY SCHOOLS IN OREDO LOCAL GOVERNMENT AREA OF EDO STATE

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This study was to carry out a comparative study on The influence of
teachers stress on school effectiveness in public secondary schools in Oredo Local government. The study was necessary to examine the school effectiveness in public secondary schools in Oredo Local government as affected Teachers stress. The study adopts the descriptive survey as the research design. The research instrument was a well-structured questionnaire. The questionnaire was validated by the project supervisor for final correction. The reliability test was carried out using the test re-test method to arrive at a value that was reliable. Questionnaire were administered and answers offered were collated and analyzed using the simple percentage, frequency and mean data analysis. Findings from the study revealed that: The level of teacher stress in secondary school in Edo state is moderate in public secondary schools in Oredo Local government; there is a statistical relationship between teachers stress level and school effectiveness in public secondary schools in Oredo local government: there is no statistical significant relationship between teachers stress level and school effectiveness based on school size in public secondary school in Oredo local government: and there is no statistical relationship between teachers stress level and school effectiveness based on school location in public secondary schools in Oredo Local government. It was however recommended that Educational planners should formulate measures that will help to effectively curb stress in public secondary schools in Edo state. Government should employ more qualified teachers and there should be yearly orientation of these teachers to update them more on new strategies to help improve teaching and learning in schools. Training and re-training on a regular basis should be carried out on teachers, so as to ensure that they are open to effective alternatives in Educational administration. The school management should ensure putting checks and balances in place, to monitor the effectiveness of the teachers while carrying out their duties. Further research is needed to provide more conclusive evidence.
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co-supervisor