THE IMPACT OF SOCIAL MEDIA ON THE SEXUAL BEHAVIORS OF UNDERGRADUATE STUDENTS IN UNIVERSITY OF BENIN

This study investigates the impact of social media on the sexual behavior of undergraduate students in the University of Benin. In today’s digital society, social media platforms such as Facebook, Instagram, TikTok, and X (Twitter) have become vital channels of interaction, information, and entertainment for young people. However, the frequent exposure to sexually suggestive content on these platforms has raised concerns about its influence on students’ moral values and sexual conduct. The study aims to examine how the use, frequency, and nature of social media engagement affect students’ attitudes and practices toward sexuality. A descriptive survey design was adopted, and data were collected from a purposively selected sample of 100 undergraduate students through a questionnaire. The findings revealed that constant exposure to sexually explicit materials significantly shapes students’ sexual perceptions, often leading to more liberal attitudes and, in some cases, risky sexual behavior.
The study further revealed that while social media can negatively influence the sexual behavior of students, it also serves as a useful platform for sexual education and awareness when used positively. Many respondents acknowledged gaining knowledge about reproductive health, safe sex practices, and HIV/AIDS prevention through online campaigns and educational content.