FACULTYOFARTS

This study investigated UNIBEN Mass Communication students’ attitudes towards broadcast media reportage on the NELFUND loan policy with the objectives of assessing their level of exposure to these reports, examining their perception of report credibility, determining their attitudes towards the coverage, and identifying the factors influencing these attitudes. Anchored on the Theory of Planned Behaviour and Expectancy Theory, the study adopted a survey research design utilizing a stratified sampling technique, which resulted in the successful retrieval and analysis of 255 copies of a structured questionnaire using mean scores against a 2.50 criterion mean. The findings revealed that the students are highly exposed to the coverage through television news, radio updates, and special programmes explaining the application process, and they generally perceive the reportage as credible, accurate, and reliable, maintaining a high level of trust in broadcast media as a source for government loan information. Furthermore, the results indicated that the students hold a positive attitude towards the coverage because it successfully encourages engagement, awareness, and information sharing, with their attitudes being significantly influenced by factors such as media presentation, clarity, accuracy, the responsiveness of NELFUND officials, and motivational framing. The study concluded that broadcast media play a significant role in shaping students’ awareness, perception, and attitudes towards the NELFUND loan policy by serving as an effective channel for public engagement, and it consequently recommended that broadcast stations provide regular, clear, and balanced programming using audience-friendly strategies, that NELFUND officials respond promptly to media enquiries, and that media literacy programmes be introduced to help students critically evaluate media content.

Football has emerged as one of the most significant instruments of national integration in Nigeria, transcending ethnic, religious, linguistic, and regional divisions. This study examines the role of football in fostering unity among the diverse peoples of Nigeria, focusing on its capacity to promote social cohesion, patriotism, and a shared national identity. Through national and international competitions, football has provided a common platform where Nigerians collectively celebrate victories and support their teams irrespective of their backgrounds.Theresearchhighlightsthecontributionsoffootballclubs,grassrootstournaments, and the national team, the Nigeria national football team, in strengthening intergroup relations and encouraging peaceful coexistence. The study concludes that despite existing socio-political challenges, football remains a powerful tool for national unity, conflict reduction, and the promotionofcollectivenationalconsciousnessinNigeria.

Theresearcherinvestigatedonthe"InfluenceofArtificiallntelligencetoolson theacademicperformance of UndergraduatesinuniversityofBenin"Itaimed atfindingouttheextent undergraduatesbeenexposedtoArtificial,The positiveroles AltoolplayinenhancingtheacademicperformanceofUNIBEN studentandtowhatextent Artificialintellttyyourligencetoolshavenegatively affectedundergraduateofuniversityofbenin.Theresearcheradoptedthe Technologicalacceptancemodel(TAM).Thefindingsofthestudyrevealthat Artificiallntelligenceaffectsstudentsthinkingcapacitypositivelyand negatively.Findingsalsorevealthatstudentswhouseartificialintelligence performverywellitheiracademics.Findingsalsorevealthatstudentswill ratherallowartificialintelligencetothinkandmakethingseasierforthem ratherthanthanthinkforthemselves.Theresearcheralsoconcludedthat educationalinstitutions shouldenlightenStudentsbygivingthemproper orientationonhowtheycanuseAImoreproductively,sothattheproblemof weaponisingthetoolforcheatingandotherincessantactivitieswillbe addressed.

Faith-based organizations play a significant role in the social, moral, and economic development of societies, particularly in developing nations. This study examines the role of Church of God Mission International in nation-building, highlighting its contributions to education, healthcare, moral development, and community service. Using a case study approach, the research explores how the church’s programs and initiatives have impacted societal transformation and national development.The study finds that Church of God Mission International has actively contributed to nation-building through the establishment of educational institutions, provision of humanitarian services, promotion of ethical values, and empowerment of individuals. These efforts have not only improved the quality of life for many citizens but have also supported government efforts in addressing social challenges such as poverty, illiteracy, and moral decline.Furthermore, the study emphasizes the importance of collaboration between faith-based organizations and government agencies in achieving sustainable national development. It concludes that faith-based institutions remain vital stakeholders in nation-building, serving as agents of positive change and development. Recommendations are made for increased partnership, policy support, and recognition of their contributions to national growth.