EFFECTS OF MARKET ASSOCIATION ACTIVITIES ON THE MARKETING OF PALM OIL IN OVIA-NORTHEAST LOCAL GOVERNMENT AREA, EDO STATE, NIGERIA
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Abstract
This study focused on effects of market association activities on the marketing of palm oil in Ovia North East Local Government Area (LGA) of Edo State, Nigeria. The specific objectives were to: describe the socioeconomic characteristics of palm oil marketers; ascertain the conditions for entry and exit from the association; identify the activities carried out by the market association in the marketing process; examine the effects of association activities; identify the marketing information channels used by the respondents; identify the constraints encountered by palm oil marketers. A two-stage sampling procedure was used for simple random sampling of 80 palm oil marketers from Five (5) palm oil markets in the LGA. Primary data were collected through the use of structured questionnaire in line with the objectives of the study and was supported by in-person interviews conducted among the respondents. Data were analyzed using descriptive statistics such as frequency counts, percentages, and mean scores, as well as inferential statistics such as Pearson’s Product Moment Correlation (PPMC).
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